Picture
John Rowley, one of our featured speakers at CloseTheDeal.com, was just featured in the Wall Street Journal sharing with how you can save money on getting fit.  Perfect timing with the New Year and wise advice as we watch budgets closely during lean times.  Without question we understand the relationship between great fitness and peek business performance and thought we should share his article below.  Better shape = more sales closed:

Keeping a New Year’s resolution to get in shape is no easy feat. The first hurdle often is finding a gym membership that’s fiscally fit.

Half of consumers who don’t belong to a gym say the costs are the primary deterrent, according to a 2009 survey from market researcher Mintel. Factoring in initiation fees, the median annual cost for a new gym member is $775, according to the International Health, Racquet and Sportsclub Association, a trade group. Ongoing members pay slightly less than $43 per month for an average $511 annually.

In many cases, new members can cut their gym membership costs by as much as 50%. Here are some ways to do it.

Try no-commitment passes

Most gyms let nonmembers visit on a trial basis for a week or two. Use passes to try out all the fitness centers near your home or workplace, says Mackey McNeill, a certified public accountant and a spokeswoman for the National CPA Financial Literacy Commission. You’ll get a sense of how each club works with your schedule and fitness needs—and several months of free workouts—before committing to a membership.

Add Comment